###### The American Institute of Architects

### We helped the American Institute of Architects enhance its visual identity and messaging to align with a bold, inclusive vision for the future of the architectural profession.

###### INDUSTRY

Trade Associations

Architecture

###### AREAS

Brand Strategy & System Design

Brand Architecture & Identity Design

Narrative & Creative Concepting

Brand Campaigns

###### CHALLENGE

AIA was stepping into a new era, with fresh leadership and a commitment to sustainability, diversity, and the responsibility architects have to address urgent global issues. They needed a reimagined brand to resonate with modern architects, reflect the power of design, and create space for new voices in an industry that has long lacked diversity. AIA turned to us to evolve their current visual identity to match this ambitious vision.

###### IMPACT

We built a flexible, dynamic brand toolkit for AIA, centered around the North Star _It’s All Connected_, which underscores the idea that architecture isn’t just about buildings—it’s about creating positive change by design. The toolkit empowered AIA to communicate its values and build trust with a new generation of architects, while fostering inclusivity and showcasing the power of architecture to shape a more sustainable future. This impactful work helped AIA hit the milestone of 100k members, marking a new chapter of growth and influence in the industry.

#### _The results_

#### 100k member signups

#### _The results_

#### 100k member signups

#### _The results_

#### 100k member signups

#### _The results_

#### 100k member signups

#### _The results_

#### 100k member signups

#### _The results_

#### 100k member signups

#### _The results_

#### 100k member signups

###### TESTIMONIALS

## “Working with Artemis Ward has been a fantastic experience for our team. Their collaborative spirit and commitment to understanding our vision brought immense value to our project. The process has been seamless, thanks to their clear communication and adaptability to our needs. We highly recommend them to anyone looking for a reliable and innovative design partner.”

##### Rebecca Myers, Managing Director, Brand & Operations, AIA